Luminari Club
BeOnd airline is the world’s first premium leisure airline, configured entirely with lie-flat business seats.
The carrier uses the modern Airbus A321neo, a narrow-body jet typically flown by short-haul operators. Beond’s configuration, however, is spacious. Every passenger has a seat that converts into a fully flat bed, creating an atmosphere of a private jet.
Having established its initial routes to the Maldives from Europe (Munich, Milan and Zurich) and the Middle East, the airline is now expanding and leaving liquidity issues rumours behind. Its next hub will be Saudi Arabia’s new Red Sea International Airport (RSI), connecting it to London, Paris, Moscow, Munich and Zurich, and serving as a stop-over for Maldives flights.
The airline’s growth is deliberate and focused on specific leisure markets. A planned London route is now scheduled for late 2026, pending aircraft deliveries.
The goal is to remove the friction of long-haul travel to exclusive destinations.
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Written by Marta Diaz · CEO & Editor-in-Chief
Avid tennis player, photographer and traveller. She curates every hotel in the collection and writes The Edit.
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